Role of Language and Lexical Cohesive Devices on Manifestos: A Ghanaian Political Perspective
Keywords:
Ghana, language, lexical cohesive devices, manifestos, politics, registerAbstract
The need to establish a stronger rapport with supporters in political contexts is never a walk in the park. This requires dedication, persuasiveness which through language and lexical devices could create an effective platform to win their trust. Since politics is essentially about struggling to regulate power, it's only through language that such might be accomplished, thereby making language a really strong political weapon. Opeibi (2009) postulates that regardless of how good a candidate’s manifesto is; regardless of how superior political thoughts and ideologies of a party could also be, these can only be expressed and further translated into social actions for social change and social continuity through the facilities provided by language. This essay, however, examined the functions of language and lexical cohesive devices in the development of political manifestos. Mixed methods such as observation; an evidence-based approach and archival studies were used in the data collection.
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